Business letters promote the goodwill of a business. Although such letter seems irrelevant apparently, are becoming part of official routine now. However, care should be taken to keep in mind what are the customer’s requirements and one should offer one’s best for him. Lets know how to write a sales promotion letter. We also provide a sample letter.
The approach of such goodwill letters should be cordial. A slight personal touch can work better. These letters should be specific and precise.
Those engaged in sales promotion realize the real worth of correspondence building up goodwill. The best way to achieve customer’s goodwill is to offer his best services and look into his genuine complaints. Very often customer’s letters promote mutual understanding and are of considerable help, in times of fierce competition. One has to have a constructive approach to business.
Manufacture’s Goodwill letter:
- First of all, express pleasure over customer’s for goods.
- According to the query of customer price list and sample of goods should be sent.
- Now suggest some business aspects promoting goodwill.
- Close the letter offering extra services.
Sales promotion letter sample